Business intelligence

We identify the key market dynamics that will underpin your future growth, and give you clarity about which opportunities to exploit to gain competitive advantage.

Our qualitative and quantitative data analysis enables you to more confidently predict the impact and improve the success rate of major strategic activities.

Harness data-driven insights to make informed, strategic decisions

By combining industry data, trends, and insights, we help you gain a holistic view of your market dynamics, helping to identify untapped growth opportunities and reduce uncertainties.
 
This data-driven approach empowers you to confidently make strategic, evidence-based decisions that that keep pace with real-time market changes. In today’s increasingly complex and competitive landscape, harnessing business intelligence not only delivers actionable insights but also equips companies to adapt swiftly and take a leadership position within their industry.

What we do:

  • Market and client segments sizing, share, and evolution analysis
  • Competitive Benchmarking
  • Client analysis (new and future): hidden needs, new journeys, influencers.
  • Industry and cluster information-trends-data-insights-leads

Outcome:

Gain a comprehensive view of market dynamics, identify growth opportunities, and make data-backed strategic decisions.

Want to know more?

Want to know more?

Contact our senior leaders to find out more about how we can help solve your challenges.

Latest Case Studies

target group research
Customer magazine in print: valuable medium or out-of-date model?
Business Challenge Many companies use their own customer magazine to inform about new offers. This…
Growth through insights: Target group and market analysis for an international association of public transport
Optimierung der Visitor Journey auf Messen im Bereich Automotive
Visitor Journey optimisation at fairs in the Automotive industry
Business Challenge Our customer in the automotive industry had a clear mission: to position itself…
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Identifying potential markets: Audience research for a lifestyle brand
Business Challenge The marketing strategists of our international client are always looking for new markets,…
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Style, functionality and image: Target group oriented corporate wear at the point of sale
Business Challenge Corporate clothing has many different purposes: Externally, it contributes to the detectability of…
Case - Implementierung einer holistischen MesseScorecard - insidery Beratung und Marktforschung
You can only control what you measure: Implementation of a holistic trade fair scorecard in the machine-building industry
Business Challenge The cooperation with a globally operating mechanical engineering company began with an urgent…
Digital sales training? Voice of Participant study to enhance the training impact
Accelerated decision-making in the digital space: concept test for virtual platforms for a mobility service provider
Business Challenge Digital environments are part of our client’s daily business: since their customers book…
insidery analysis
Exploiting hidden potentials: Portfolio analysis for a customer in the B2B sector
Business Challenge Like most companies, our client is regularly faced with the challenge of strategically…